Influencing the Influencers™

At Veritas, we pride ourselves in being earned media specialists that leverage the credibility of third-parties to protect and amplify a company or brand. In fact, our number one mission is finding and activating influencers who impact purchase decisions, and ultimately drive the bottom line for our clients. We identify the right people who will spread credible, positive, word-of-mouth about your brand and company through public relations, social, digital and marketing channels. More than this, we understand how to integrate owned and paid media with earned media so that campaigns are truly surround sound and reach consumers in the most authentic and meaningful way.


Latest News & Views

From Intern to Coordinator

A few weeks ago, the unthinkable happened: A just-turned-23 year-old journalism graduate got hired into a full-time job. I know: it’s madness.

When you’re fresh out of your undergrad program, everyone tells you that your world is going to feel like a blank canvas. An oyster. What they forget to mention is that most jobs need a minimum of five years’ experience, several degrees, and a superpower that eradicates all need to sleep. So, more accurately, a big, jobless oyster, inundated with cover letters.

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Touchdowns and Fumbles - From Banking to Sing-Alongs and Everything in Between

Major recent communications plays analyzed by Bob Reid, Director of Brand Reputation with Veritas Communications. Listen to the radio version of TD&F (now in its 11th year!) on Newstalk 1010’s Jerry Agar show, Friday mornings at 11:30.

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